Senior Marketing Supervisor

• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• 3+ years of experience in real estate marketing or a similar role.
• Strong understanding of digital marketing, social media, and lead generation strategies.
• Excellent communication, leadership, and organizational skills.
• Proficiency in marketing tools such as Google Ads, Meta Ads, CRM software, and design platforms (Canva, Photoshop, etc.).
• Ability to work under pressure and meet deadlines.

Job Summary:
The Marketing Supervisor is responsible for planning and executing marketing strategies to support property sales, enhance brand visibility, and generate leads. This role involves managing marketing campaigns, coordinating with the sales team, and ensuring alignment with the company’s business goals. The Marketing Supervisor will report directly to the Sales and Marketing Manager and the Director, providing regular updates on marketing performance and initiatives.

Key Responsibilities:

1. Marketing Strategy & Execution

• Assist in developing and implementing marketing strategies to promote real estate projects.
• Conduct market research to identify trends, target audiences, and competitive positioning.
• Develop promotional campaigns across digital and traditional marketing channels.

1. Campaign & Content Management

• Plan and execute marketing campaigns, including social media, email marketing, SEO, PPC, and offline advertising.
• Ensure brand consistency across all marketing platforms and materials.

1. Coordination with Sales & Management

• Work closely with the Sales and Marketing Manager to align marketing efforts with sales objectives.
• Provide marketing support to the sales team, including lead generation strategies and promotional tools.
• Report marketing campaign results, insights, and recommendations to the Manager and Director.

1. Event & Promotion Management

• Organize and oversee real estate exhibitions, open houses, and promotional events.
• Develop partnerships with media, influencers, and real estate platforms to boost visibility.

1. Digital & Social Media Management

• Manage the company’s social media presence and online advertising campaigns.
• Monitor website traffic, engagement metrics, and online lead generation.
• Respond to online inquiries and reviews to enhance the company’s reputation.

1. Budgeting & Performance Tracking

• Assist in preparing and managing the marketing budget effectively.
• Track ROI on marketing activities and optimize campaigns based on performance data.
• Provide monthly reports on marketing performance to the Sales and Marketing Manager and Director.