Digital Marketing Manager

Job Overview

Job Location: Bahan Township
Type of Business/Product: Retail Sales Industry// Gems & Jewellery

Gender: Male / Female (1)

Job Ref No.: 25P2391
Salary: 1,200,000 /- Kyats

Job Requirements

•  Bachelor’s degree in Marketing, Business Administration, or a related field with a minimum of 3 years of proven experience in marketing management (preferably within Luxury Retail, Fine Jewellery, or Premium Consumer Brands).
• Demonstrated expertise in developing annual/quarterly marketing strategies, managing budgets, and monitoring performance metrics (KPIs, ROI, ROAS, and lead conversion).
• Strong experience in brand positioning, storytelling, clienteling strategies, high-profile events, and VIP/HNW client engagement.
• Solid background in overseeing multi-channel digital campaigns, paid advertising, PR activities, product collection launches, and photoshoot/content production.
• Proven leadership ability to manage Creative, Content, and Digital Marketing teams while collaborating effectively with Sales teams to drive revenue growth and showroom visits.

Job Descriptions

• Marketing Strategy & Budget: Develop and execute annual and quarterly marketing plans and budgets aligned with business and sales objectives.
•  Brand Management: Strengthen and protect the brand’s luxury positioning, storytelling, craftsmanship, brand voice, and visual consistency across all channels.
•  Digital & Performance Marketing: Lead social media, digital campaigns, website strategy, and paid advertising to increase brand visibility and generate qualified leads.
•  Campaigns & Product Launches: Manage end-to-end collection launches, seasonal campaigns, photoshoots, content production, and promotional activities.
•  VIP & CRM Marketing: Develop clienteling strategies, private previews, exclusive campaigns, and events for VIP and High-Net-Worth (HNW) clients.
•  Events, PR & Partnerships: Manage jewellery fairs, brand events, strategic collaborations, PR activities, and partnerships with premium brands and organizations.
• Performance & ROI: Manage marketing budgets and monitor KPIs, campaign ROI, ROAS, lead generation, conversion, and overall marketing effectiveness.
•  Team Leadership: Lead and develop Creative, Content, and Digital Marketing teams to deliver high-quality work and achieve business KPIs.
•  Sales & Marketing Alignment: Work closely with the Sales team to convert marketing activities into showroom visits, qualified leads, customer engagement, and revenue growth.

Working Hours: 8:30AM – 5:00PM
Holidays: Sunday & Public Holidays
Benefits: Ferry will be provided

How to Apply: Please email to cv@vacjobsearch.com   with your Microsoft Word CV file and job title and job ref no. in subject line.

Hotline: 01-8395925,09-765395925